The Power of Promo: Why People Love Freebies

Oct 18, 2025

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

Continue Reading

Customer Experience + Branding: The Relationship Goals of Marketing

Jun 22, 2025

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

Continue Reading

6 Benefits of Customer Loyalty Programs

Apr 5, 2025

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

Continue Reading

Product Safety: What You Need to Know

Mar 22, 2025

No matter what they're purchasing, no one wants their products to be unsafe – it's a no-brainer! In the United States, there are several different product safety regulations that promotional ...

Continue Reading

9 Useful Apps for Sales & Marketing Professionals

Nov 14, 2024

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

Continue Reading

Imprint Everything: A Guide to Printing Methods

Oct 23, 2024

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

Continue Reading

7 Ways to Instantly Make Your Website More User-Friendly

Jul 22, 2024

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

Continue Reading

How to Manage the Workload of a Leader

May 17, 2024

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

Continue Reading

How to Put Together an Onboarding Kit

Apr 26, 2024

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

Continue Reading

Graphic Design Terms Everyone Should Know

Apr 4, 2024

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Continue Reading

5 Fail-Proof Ideas for Your Business Instagram

Mar 28, 2024

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

Continue Reading

How to Juggle Work and Life Balance Like a Boss

Mar 13, 2024

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

Continue Reading

How Promo Products Can Tell Your Brand's Story

Jan 29, 2024

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Continue Reading

5 Healthy Tips for Business Trips

Jan 14, 2024

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

Continue Reading

How to be an Empathetic Leader and Still Get the Job Done

Dec 30, 2023

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

Continue Reading

3 Things Every Busy Professional Needs

Oct 2, 2023

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

Continue Reading

How to Make Rush Orders Less Stressful

Aug 27, 2023

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

Continue Reading

Branding 101: Let’s Talk Logos

May 1, 2023

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Continue Reading

Lanyards: Everything You Need to Know

Dec 30, 2022

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

Continue Reading

Using Customer Profiles to Find the Perfect Promo Products

Dec 22, 2022

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

Continue Reading

6 Reasons You Need a Company Store

Oct 31, 2022

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Continue Reading

Your Guide to Promotional Shirts

Jul 4, 2022

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Continue Reading

Why You Need Promotional Products

Apr 21, 2022

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

Continue Reading

Giving Back: The Importance of Corporate Social Responsibility

Mar 7, 2022

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

Continue Reading

Sustainability & Environmental Responsibility: Why it Matters

Feb 21, 2022

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

Continue Reading

How One Hour Can Determine Your Success

Dec 24, 2021

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

Continue Reading

The Power of Perceived Value

Nov 18, 2021

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

Continue Reading

What Millennials Want (And How to Work With Them)

Nov 11, 2021

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

Continue Reading

Branding 101: What Makes a Brand Powerful

Oct 6, 2021

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

Continue Reading

Your Graphic & Web Design Cheat Sheet

Sep 14, 2021

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

Continue Reading

6 Helpful Tips to Address Unhappy Customers

Sep 7, 2021

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

Continue Reading

8 Graphic Design Mistakes to Avoid

Aug 31, 2021

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

Continue Reading

5 Ways to Boost Employee Morale

Aug 16, 2021

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

Continue Reading

Why You Should Be Having More Fun at Work

Jul 11, 2021

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

Continue Reading

5 Invaluable Marketing Books to Help Grow Your Brand

Jun 19, 2021

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

Continue Reading

4 Ways to Improve Communication

Jun 12, 2021

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

Continue Reading
Close